Mon.Sep 20, 2021

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Marginal cost but high perceived value

Adrian Swinscoe

When brainstorming ideas and strategies to boost the length and value of their customer relationships, many firms come up with lots of fancy and expensive ideas […]. The post Marginal cost but high perceived value first appeared on Adrian Swinscoe.

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Not All Customers Are Created Equal

Doing CX Right

Businesses need to take extra care of high-value customers, or they'll go to a competitor Read & apply customer appreciation best practices. The post Not All Customers Are Created Equal appeared first on Doing CX Right.

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Chatbot vs Live Chat: Which is Winning the Customer Service Game and Why?

Aquire

Answering customer questions immediately is one of the best things you can do for them. But sometimes, that doesn’t happen – even with fast channels like live chat. Don’t get me wrong – live chat is an awesome technology and one of the most popular features of the Acquire customer engagement platform. When used properly, you can move visitors down the sales funnel much quicker.

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Virtual selling: what success in virtual sales looks like

Zendesk

Remote sales have become increasingly common, but it took a pandemic to truly establish virtual selling as the new normal. A McKinsey survey conducted in the wake of Covid-19 found that over 75 percent of buyers and sellers alike now prefer virtual sales meetings over face-to-face interactions. And just 20 percent of B2B buyers said they wanted to go back to in-person presentations of the past.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Self-Service Support: Automate Over 50% of Your Customer Service Using AI-powered Chatbots  

CommBox

Self-service support channels such as automated chatbots, online portals, knowledge base and FAQs are no longer an exception for businesses. Today, they’re a rule for any SMB and large-scale organization. Here’s why… Research indicates that 67% of consumers prefer self-service over speaking to a company representative. Furthermore, about 90% of consumers expect brands and organizations to offer an online portal for self-service.

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RG 271 is coming: time to reevaluate complaints management in Australian financial services

Sprinklr

Earlier this month, the Australian Securities and Investments Commission (ASIC) re- released Regulatory Guide 271 for Internal Dispute Resolution (RG 271), which stipulated organisations must address complaints arising from social and messaging channels where a customer has expressed dissatisfaction with the organisation or its products. Additionally, ASIC has slashed the response time for complaint processing to just 45 days.

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Businesses Must Manage Customers’ Expectations by Being Totally Transparent

The DiJulius Group

Today businesses are operating with a set of unconventional circumstances. There are a few obstacles nearly every business in all industries has in common: staff shortages and supply chain issues. As a result, both are significantly contributing to why overall customer satisfaction is at its lowest point in 15 years. While both factors may be. Read Full Article.

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Transforming the telco customer experience

MyCustomer Experience

TThe customer-business relationship has changed dramatically over the last few decades, and this is certainly the case from a communications. 24th Sep 2021. By Andrew Walker Accenture.

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How to create a successful sales plan (+ a free template)

Zendesk

Picture this: You’ve just taken on responsibility for a new sales team. You set out to craft an annual sales plan, but you quickly discover that you’re missing key insights and data points. You don’t know what the market for your product looks like, how many sales agents you’ll have on your team, or how much revenue your company made last year. To write a successful sales plan, you’ll need that critical information.

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Contact Centers’ Road Map to Success in the New Normal

DMG Consulting

Contact Centers’ Road Map to Success in the New Normal. May 25, 2021 Donna Fluss. View this article on the publisher’s website. It’s been a difficult but in some ways awe-inspiring 15 months, a period in which the world has experienced extraordinary difficulties and upheaval. When faced with a global pandemic, companies worldwide demonstrated flexibility, making changes on the fly to keep their businesses open and employees safe.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Banks need to speak to customers like human beings

MyCustomer Experience

BGood customer service is central to banking. The complexity of personal finances, along with the emotion and stress they carry, mean strong. 20th Sep 2021. By elliott.limb@mambu.com Chief Customer Officer at Mambu.

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5 Top Customer Service Articles of the Week 9-20-2021

Shep Hyken

Each week I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too. How To Find A Balance Between Automation And Empathy In Customer Service by Murph Krajewski. (Forbes) As employees seek more flexibility, contact centers — which are notorious for rigid, demanding job descriptions — could be at high risk of losing employees.

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Apple’s iOS15: What it means for email marketing

MyCustomer Experience

AIn June this year, Apple announced Mail Privacy Protection for their Mail app on iOS 15, a software update that can be automatically. 20th Sep 2021. By Sam Holding Head of International.

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