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The Evolution of Business Relationships: Not B2B nor B2C, but H2H

ECXO

The Evolution of Business Relationships: Not B2B nor B2C, but H2H In the ever-evolving world of business, a new paradigm is emerging that transcends traditional models and approaches to commerce, which I am a big defender of. Invest in Relationships: Prioritize long-term relationships over short-term gains.

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Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

On the surface, B2B customer support issues might look quite different from those of B2C. But despite these differences, Farhan Virji , VP of Customer Happiness at Later , believes that there is actually quite a lot that B2B support teams can learn from their B2C colleagues. 3 B2C support trends and lessons learned.

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Guest Post: Transactional vs Relational Customer Service

Shep Hyken

She discusses the difference between transactional and relational customer service. Effective customer service should contribute to a positive relationship between the organization and the customer. Beyond convenience, customer service should develop customers’ sense of belonging and recognition.

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Customer service plan template, tips + how-to guide

Zendesk

The right customer service plan is like the Infinity Gauntlet in the Marvel Universe. Similarly, a customer service plan captures and displays the crucial elements of customer service in a living document. The plan gives your business a blueprint to achieve your customer service goals.

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With The History Of Lies In Customer Service, How Do You Build An Authentic Customer Relationship?

CSAT.AI

That applies to businesses and customers , not just families and friends. How do you build an authentic customer relationship in a business climate known for manipulating customers? Who is your customer? Knowing that answer helps you build an authentic customer relationship. Brand Voice.

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Internal customer service: Definition, tips, and examples

Zendesk

Internal service for employees is just like customer service. According to Zendesk’s Employee Experience Trends Report 2022 , requests from corporate employees increased 31 percent last year, nearly double the rate seen by both B2B and B2C companies. What is internal customer service?

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Books on Customer Service That Are a Must Read

VOZIQ

Customer relationship dynamics have been changing drastically over the past years. With customer expectations rising dramatically and businesses implementing a personal and far more attentive approach than before, CRM has now become a crucial element of customer retention. We’re always open to new book recommendations.