Getting conversational: HubSpot’s CEO on a new species of disruptor
Intercom, Inc.
SEPTEMBER 22, 2020
Old communication tools, like email and forms, simply don’t match the ways modern customers want to talk, connect, and receive help. He noticed that pretty much every company was leveraging spray-and-pray tactics of cold calling, mass emailing, and generic advertising. People live in Slack, they live in the messenger.
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