The Surprising Affect Your Experience Has on Price Imaging
Beyond Philosophy
NOVEMBER 15, 2019
When you enter a store and before you see the first price tag, you will have developed a general Price Image of that store. Of course, we all know that Amazon has taken over Whole Foods. Associating the Whole Foods brand with the Amazon brand should lower the price image. To listen in , please click here. www.denverpost.com.
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