Wed.Nov 17, 2021

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Built for you: Deeper insights, stronger customer engagement, integrations, and more

Intercom, Inc.

We stay in close conversation with our customers so we can find new ways to make Intercom even better for you and your teams. Over the last few months, we’ve released updates that help you improve and measure your conversational support efforts, engage customers with multichannel transactional messaging and other customer engagement enhancements, and integrate the tools you use every day – including WhatsApp!

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Keeping Compliance Under Control

Uniphore

Few industries are regulated as closely as wealth management. To remain viable, investment firms must comply with a complex—and often changing—list of regulations established by the Securities and Exchange Commission (SEC). When interacting with investors, firms must be transparent in their disclosures, fees and expenses, conflicts of interest and sales practice issues.

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You can’t always get what you quant: Bringing numbers to life through user research

Intercom, Inc.

At Intercom, research, analytics, and data science informs everything we do. We build a deep, holistic understanding of our customers, employing user research to unite quantitative and qualitative insights. Every tech company wants to be more “data-driven”, to ensure their decisions are shaped by a robust customer understanding – a picture of their customers’ past, present, and future needs that can inform long-term company strategy.

Start-ups 156
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5 Ways to Turn Angry Detractors Into Positive Brand Promoters

Customer Think

No matter what industry you are in and no matter how excellent your products or services are, you will always have angry customers. Unfortunately, it’s inevitable. But that doesn’t mean you should sit back and let them be angry. These “detractors” can potentially damage your brand perception, spreading negative brand awareness to their community. This […].

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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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Writing coach Leslie O’Flahavan on the dos and don’ts of customer messaging

Intercom, Inc.

Writing a clear, timely, and empathetic message to your customers is a very sought-after craft. Fortunately, it’s not as elusive as you might think, and it can definitely be taught — writing coach Leslie O’Flahavan has spent over two decades doing just so. She’s helped what she calls the most stubborn, inexperienced, word-phobic people improve their writing skills.

Start-ups 118
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Why Your Business Needs Community Marketing

Customer Think

The old adage “It’s not what you know, but who you know” has never been more relevant than it is today. With the rise of social media and online communities, people are connecting with their peers (and potential customers) more closely and with interesting effects. There’s been a shift towards building a community rather than […].

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Financial Customer Experience: 41 Interesting Trends and Stats

Aquire

Ready or not, the financial services industry has officially been thrust into the digital-first era. Consumers are now much less forgiving of financial institutions that continue to lag behind with their digital solutions and services. In fact, 70 percent of consumers under age 55 would switch banks for a better customer experience, according to research by Mobiquity.

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The ultimate guide to the omnichannel contact center software

Hodusoft

The ultimate guide to the omnichannel contact center software. Modern consumers are technologically inclined and driven by efficiency. In response, they expect seamless interaction across channels. Customer care executives should be able to give them the service they anticipate. The use of an omnichannel contact center makes it simple to keep up with the expectations of a modern consumer.

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Customer Experience As Competitive Advantage: Why You Don’t Have to Be Amazon to Do It Right

Aquire

Customer experience has become the ultimate competitive advantage. The big retailers, with Amazon at the forefront, have served consumers so effectively that most people now demand high-quality, ultra-fast service for everything they buy. Does that mean businesses with fewer resources are destined to lose out? Not necessarily. The customer experience battleground.

Retail 98
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What is Insurance Technology and how can insurers benefit from it?

Customer Think

Thanks to insurtech, a portmanteau of the terms insurance and technology, insurance businesses of today can enjoy a host of benefits. And this is only the beginning. As insurance technology redefining business paradigms and disrupting nearly all segments of the industry and its growth shows no sign of slowing down, a number of insurtech companies […].

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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How to Ensure WFH Significantly Improves Customer Experience

cxservice360

Customer experience is what makes or mars any business in the world today; businesses realize this and do all it takes to ensure they are now consumer-centric. The essence of digital transformation is no longer hype, but the reality is to ensure that your customers derive satisfaction from their relationships with your organization, and you. Read more.

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The Gap Between Interest and B2B Intent Data in Marketing

Customer Think

B2B Intent data is the latest tool in the marketing stack on the hype cycle. There are protractors and detractors, but when you get right down to it, intent data is just another great tool in your marketing toolbox. If it’s used correctly.The problem i.

B2B 80
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Connecting Customer Experience and Customer Service Data: The Key to Winning in Today’s Competitive Landscape

Foresee

Customer journeys are complex—and that intricacy is only amplified when customer experience and customer service data live in silos. In fact, 80% of companies report problematic data silos holding back their organizations. Your organization is likely already collecting customer experience data across a host of channels and touchpoints, including digital, contact center, brick-and-mortar, and more.

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Best Practices For Contract Labour Management System

Customer Think

A business needs employees to manage daily activities. Sometimes it needs labourers on a short-term contract, while they may also need workers for a long-term contract. Hiring contract labour is a common practice in many industries. For example, the real estate development industry requires contractual labour for various projects. When a project ends, the contracts […].

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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The Winners Are In! Celebrating Auto Finance’s Top Innovative Leaders

Lightico

Lightico and our partners Auto Fin Journal are thrilled to unveil the first-ever Innovators Top 100 list and announce the winners of the 2021 Auto Finance Innovator Awards ! The auto finance industry has benefited tremendously from the leadership and contributions of professionals who have worked tirelessly to help drive digital transformation and innovation that will benefit the community for decades to come.

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Define “Buying Scenarios” for Better Marketing in 2022

Customer Think

The predominant view of B2B buying is that it involves expensive and/or complex products or services, large buying groups and long buying cycles. In reality many B2B companies derive substantial revenue from other types of sales. That's why marketing.

B2B 69
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What's in store for customer insight pros in 2022?

MyCustomer Experience

W“Climate is what we expect; weather is what we get.” The world is full of doubt and surprise — no matter how confident we may be in our. 17th Nov 2021. By Forrester Independent research and advisory firm.

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Everyone Has A Customer

Customer Think

We struggle to be “customer focused.” Somehow, our priorities and goals have precedence over understanding and helping our customers. At the same time, we know the most effective/efficient path to achieving our goals is through our customers, creating great value with them. But what if everything we do, in every part of our organizations [.].

Sales 69
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Customer Insights Pros Must Act Decisively

MyCustomer Experience

C“Climate is what we expect; weather is what we get.” The world is full of doubt and surprise — no matter how confident we may be in our. 17th Nov 2021. By Forrester Independent research and advisory firm.

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How Multilingual Customer Experiences Can Boost Your Business

Customer Think

What do your customers really think when they can’t find support or marketing content from your brand in their native language? As a Portuguese native speaker, it’s somewhat common for me to communicate with multinational corporations that don’t support my language. It’s always surprising, and even a bit jarring. For those that don’t speak English, […].

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All We Need Is Marketing & Sales Alignment

SugarCRM

You might think that marketing and sales alignment only applies to lead generation. You might think that passing nurtured leads from the marketing department to the sales department is the only time these two groups interact. You might think that one department can be successful while maintaining independence from the other. You might be wrong. You must align your marketing and sales departments to be a viable competitor in your industry.

Sales 26
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2 Questions That Will End Every Request for a Better Price

Customer Think

I was thinking about all the things we pay for that used to be free and are still free, yet we pay for them anyway. How many can you think of? I came up with the following: Water - you can get an unlimited amount of drinking water from the.

Sales 64
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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9 Strategies To Increase Revenue From Existing Customers

Aquire

This post is going to highlight strategies to generate revenue from your existing customers. Why? Because acquiring new customers can be expensive and very time-consuming. In fact, attracting new customers is approximately 5x more expensive than retaining existing customers. That’s why focusing on your existing customer base is a quicker, cheaper, and more effective revenue generating strategy.

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AARP’s Journey to Strategic Self-Service: How to Maximize Both the Top and Bottom Lines

Customer Think

Dissatisfaction is only one touch away For the past five years, my local drug store, part of a large national chain, had a simple, very effective, Interactive Voice Response System (IVR) for requesting refills. Their IVR did three things well: take refill orders, give pharmacy hours and transfer the customer to the pharmacist. Recently, the […].

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Uniphore Named One of the Fastest-Growing Companies in North America on the 2021 Deloitte Technology Fast 500™

Uniphore

Attributes 526% Revenue Growth to Massive Enterprise Demand for its Conversational Automation Platform that Uses AI to Modernize and Democratize Customer Experiences Palo Alto, Calif. November 17, 2021 — Uniphore , the leader in Conversational Automation, today announced it ranked 248 th on the Deloitte Technology Fast 500 , a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 27 th year.

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Sales Pipeline Radio, Episode 302: Q & A with Julie Hansen @acting4sales

Customer Think

By Matt Heinz, President of Heinz Marketing If you’re not already subscribed to Sales Pipeline Radio, or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every.

Sales 64
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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How Has The Great Resignation Affected Your Industry?

Customer Think

The world is changing fast. The post-pandemic wave of resignations has been called the Great Attrition – or is it the Great Attraction or Great Resignation? A year and half after the start of this pandemic, many employees are asking if they really want to continue doing the same thing day after day. Of course […].

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Higher order effects of automation in Big Ops

Customer Think

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