How to win back your customer's heart with an apology
Inside Customer Service
AUGUST 5, 2021
"You shouldn't have to experience this." The words just blurted out of my mouth. A customer had called, upset about receiving the wrong item. I saw past their anger and empathized with the inconvenience it was causing them. "I'm really sorry about the mistake. We need to do better. I'm going to make sure we send you the correct item." Then, something mysterious happened.
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