Startup Founders Weigh In on CX Innovation in a COVID-19 Era
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DECEMBER 18, 2020
The COVID-19 effect Prior to the pandemic, Zak Normandin, founder and CEO of Iris Nova, the parent company of organic beverage brand Dirty Lemon , had a bustling wholesale business selling to hospitality and food services companies—many of which are now struggling to stay open. As a retailer, you always have competing priorities,” Smith said.
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