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Harnessing the Power of Generative AI in CRM

SugarCRM

In today’s business landscape, it’s hard to find an organization that operates without CRM tools, even in its primitive forms. However, with recent technological advancements, Artificial Intelligence (AI) and Machine Learning (ML) capabilities have become infused in all sorts of tools, and CRMs are no exception.

CRM 26
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How Can Contact Center AI Change (and Lift) Customer Experience and Engagement?

Ameyo Callversations

In a digital-first post-pandemic world, exceptional customer experience has become a priority without stepping out, and organizations are paying close attention to making it happen with inbuilt AI technologies in contact and cloud centers. A report predicts that the AI market size will reach US$ 270 billion by the end of 2027.

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Why CRM Contextual Data Matters

SugarCRM

But is the reality living up to the promise, and is your CRM actually costing your business revenue? In our webinar, we discussed how pursuing a 360-degree view can (actually) be an inhibitor to your success, why context matters in your customer view, and how to leverage Artificial Intelligence (AI) to improve data quality.

CRM 52
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CRM Is Dead! Long Live CX!

SugarCRM

I was listening today to one of my favorite industry podcasts called CRM Playaz , hosted by two intelligent dudes, Paul Greenberg and Brent Leary. At the front end of the show, they debated the topic of “is it CRM or CX?” Many in the (legacy) CRM industry have recast the sector as the CX industry. Here’s the gist of the debate.

CRM 49
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The World of CRM is Evolving, Are You?

SugarCRM

In this digital age, where the heartbeat of business pulsates through lines of code and algorithms, I believe that Customer Relationship Management (CRM) stands as a testament to the rapidly evolving landscape of market conditions and customer expectations in the tech industry.

CRM 26
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7 Core Sales Automation Features Your CRM Needs

SugarCRM

Over the years, CRM tools have become the golden standard for businesses to better manage customer interactions and streamline operations. Regarding sales automation, CRM tools bear most of the load when it comes to accelerating processes and generating favorable business outcomes.

CRM 29
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Contact Center and CRM: A Galactic Merging

Fonolo

Contact center software and CRM software have been on a slow collision course for decades. Well, it would be great to look at how companies were paying for the whole “customer service” apparatus and see which share is going to CRM companies versus call center companies. He said “The CRM vendors have won the battle of the desktop.