Lesson #2: CX Measurement Is Hot, But It's Not What You Think It Is
PeopleMetrics
JULY 17, 2018
As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform.
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