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The Three Principles to Build Customer Loyalty

Bill Quiseng

Every week, in the month of June, I will offer each one of the Three Principles to Build Customer Loyalty. For starters, let me give you these simple definitions: Customer service is what you do for your customers. Customer experience or CX is how your customers feel about what you do.

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Customer Experience Management Tips & Best Practices

Callminer

Does your company’s CX management program stack up? These 25 expert tips will help you transform your customer experience and boost customer loyalty.

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Introduction to CX 101.

Bill Quiseng

Welcome to CX 101. This is not a customer service training class. Customer service is what you do for your customers. Customer experience is how your customers feel before, during, and after what you do. Customer loyalty is how your customers feel about what you did repeatedly.

CX 78
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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators

The landscape of consumer expectations is constantly evolving, and understanding the value of customer experience has emerged as a cornerstone for businesses aiming to sustain growth and maintain a competitive advantage. But today’s C-Suite is still questioning the value of customer experience and asking if investing in CX is worth it.

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This is our time for a CX Revolution!

Bill Quiseng

Many CX professionals have advocated CX as strategies that explain customer journey mapping, the Peak End Rule, or innovative speed technologies among others. And they’ve done it so often for so long that “CX” has been the traditional term for many business leaders. But no more.This is our time for a CX Revolution!

CX 97
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Branding and CX: The Surprising Way They Work Together to Form Customer Loyalty

Beyond Philosophy

We discussed where branding and Customer Experience interact and prioritize in a recent podcast. We also explained how the two concepts are crucial to creating brand and customer loyalty. People often ask me when it comes to branding and Customer Experience, which one comes first?

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Books About Customer Experience: 9 Best Reads for CX Professionals

Heart of the Customer

When it comes to understanding customer satisfaction, books on customer experience management are essential tools. They provide insights into how to keep customers happy and loyal.

CX 78