article thumbnail

Expert Advise on the Impact of Color Coding the NPS Scale

SurveySensum

There has been a lot of discussion around the NPS surveys, but one question, however, remains unanswered – Should you color code the NPS scale? Mr. Tanuj Diwan , Head of Product at SurveySensum, took this discussion to LinkedIn, and many interesting and informative insights were shared by CX thought leaders.

NPS 97
article thumbnail

Nate Brown on why proactive CX is the next competitive battleground

Intercom, Inc.

According to Nate Brown , the companies that move from reactive customer service to a more holistic, proactive customer experience (CX) approach will be the ones that ultimately survive and thrive. This is Scale , Intercom’s podcast series on driving business growth through customer relationships. Voice of the customer.

CX 218
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Voice of the Customer Guide 2018| Confirmit

Confirmit

Over the past few years, focus on Customer Experience and Voice of the Customer programs has increased dramatically. For many organizations, particularly those for whom product and price differentiation are challenging, Customer Experience (CX) has been touted as the silver bullet that will drive success.

article thumbnail

Fred Reichheld says 95% of all VOC Programmes are set up incorrectly – is yours?

Futurelab

As those who follow me know, I am quite passionate about Voice of the Customer (VOC) Programmes being set up correctly to drive action, engagement and ROI. He answered (truthfully) 100 NPS surveys he received over the year to see what happened. In 2020 we also dropped a first whitepaper around this. Watch this space.

VOC 130
article thumbnail

Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. 💡 That’s where the Voice of the Customer (VoC) comes in. NPS and C-SAT become the keys to the realm, but offer no true insights. If you can’t identify it, you can’t fix it!

article thumbnail

Stop Bribing Your Employees for Good NPS Scores

Heart of the Customer

We’re early in Customer Experience (CX) capability development, and I absolutely love it! Some actually hinder the goal of improved CX – to create loyal customers who love […]. Some actually hinder the goal of improved CX – to create loyal customers who love […].

NPS 74
article thumbnail

CX Automation: How to Deliver Seamless Customer Experiences with Efficiency

SurveySensum

Customer experience encompasses every interaction a customer has with a business. In today’s competitive­ and digital landscape, CX can either build or break a brand. A survey conducted by TELUS International revealed that 65% of customers anticipate­ some level of CX automation in their customer journey.

CX 52