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What’s the Secret to a Great Customer Experience?

Futurelab

Bob Farrell , founder of Farrell’s Ice Cream Parlors, shared the secret to a great customer experience in 1973 (yes, almost 50 years ago!!), based on a letter he received from a disappointed customer. What’s the secret to a great customer experience? I’ll keep today’s post simple – and fun.

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Start with Hiring People Who Show Humanity at Work

Customer Bliss

She personally writes letters to the parents of her top 400 executives describing how the values they instilled benefit PepsiCo, saying “Thank you for the gift of your child to our company.”. For Nooyi, those letters of thanks came naturally—a result of hiring leaders who share company values.

Start-ups 124
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Anticipating Customers’ Needs is the New Customer Service

Return Customer

When Alexander Graham Bell, the founder of telephone, approached Western Union the leading telegram company back then they couldn’t fathom the use of the device and rejected the offer. Recently, the e-commerce giant crossed 1 trillion in market cap and the founder is the richest person in the world. The mantra is simple.

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Guest Post: How to Go Above & Beyond for Your Customers to Secure Their Repeat Business

Shep Hyken

Blakney, CEO and co-founder of Live Lingua , a renowned online language learning platform. There are many ways to do this — you can send them a personalized email thanking them for their business, or better yet, send a handwritten thank-you letter. This week we feature an article by Ray?Blakney,

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Goals: How One NHL Team Scored a Customer for Life

Fonolo

This would soon change: In the early, frigid winter of 1958 in Ottawa, Canada, Ted’s father Morley braved a chilly journey to mail an important, pointed letter to the Montreal Canadiens regarding his son, Ted. Flavio Pereira , Founder and CEO, Nuveo. Shai Berger , Co-Founder and CEO, Fonolo. Moderator: Sangeeta Bhatnagar.

Sports 83
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How do customers want to talk to businesses? Our new survey reveals what you need to know

Intercom, Inc.

Des Traynor, Intercom’s co-founder and Chief Strategy Officer here at Intercom, sums it up in this way: “Consumers have higher expectations for businesses to be transparent, to be present and to be available to connect with. Gone are the days of stuffy business speak delivered via email, or even letter. Key insights.

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Guest Post: Exceptional Customer Service Doesn’t Start Where You Think

Shep Hyken

Christan Hiscock is the CEO and co-founder of Kardia Financial Group , an organization that believes that the financial services industry should not be solely focused on dollars, but on helping people truly get to the heart of their financial goals. Read Shep’s latest Forbes article: The Perfect Customer Letter: Seven Lessons From IKEA.