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Customer Experience Governance: Do This, Not That

ClearAction

Customer Experience Governance: Do This, Not That. Governance doesn’t get much airtime in customer experience management conversations and writings. Customer experience governance is essential to ongoing success, especially in terms of enduring CX ROI (return on investment). Just what is it, anyway?

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Government customer experience: are we making progress yet?

Qualtrics

Over the past several years I’ve been asked more times than I can count: “Why should government care about customer experience?” ” The assumption is usually that governments don’t have to care about customers, citizens, and residents because government is a monopoly.

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Collaborating for Success: B2B Customer Experience Agency and Lumoa

Lumoa

Anna-Maija explained that she collaborates with different partners to provide the best support and service depending on her customers’ needs. This is where Lumoa becomes an essential partner as it provides customers with a quick way to identify top topics driving customer experience up or down and create action plans.

B2B 83
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Customer Experience Management Defined: How is it Different From CX?

Experience Investigators

What does Customer Experience Management Require? Governance and Discipline. You want technology to enable: Customer feedback and Voice of the Customer programs. A holistic view of the customer journey. Customer experience management platforms and tools today provide robust choices for leaders.

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How Customer Listening Assessments Create Better CX

Experience Investigators

Customer experience leaders often refer to “listening posts” in the customer journey. These are the individual ways customers are asked to provide specific feedback. Related: Improving Your Voice of the Customer Listening Posts? Closing the loop with customers in a consistent way.

CX 131
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Interview with Marlanges Simar

Heart of the Customer

Marlanges Simar is the Director of Customer Experience at Prime Therapeutics (Prime) managing their CX (Customer Experience) Architect team. Prime manages pharmacy benefits on behalf of health plans, employers and government programs. The post Interview with Marlanges Simar appeared first on Heart of the Customer.

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Break Down Barriers to a Great Customer Experience

CX Journey

NewVoiceMedia proposed some solutions for breaking down the silos, including hiring a Chief Customer Officer (CCO), who will lead and oversee customer experience efforts across departments, business units, and the entire company.