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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

Marketing Budget Allocation Gartner’s most recent (2023) CMO Spend Survey reported that marketing budgets fell from 9.5% These numbers are a testament to the effectiveness of well-executed marketing strategies and the ROI of email. of company revenue to 9.1% This confirms the constant pressure on marketing to do more with less.

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Totango recognized as CS leader in G2 Winter 2024 reports

Totango

We are delighted to share that Totango was recognized in the G2 Winter 2024 reports for its exemplary performance in the customer success software category. The post Totango recognized as CS leader in G2 Winter 2024 reports appeared first on Best Customer Success Blog: Articles for Enterprise Growth. Not a Totango customer just yet?

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5 Ways a Private Marketplace Enhances the Buying Experience

SurveySensum

Keeping abreast of market shifts and pricing trends empowers informed decision-making, enabling you to negotiate effectively with sellers in PMPs operating within the RTB framework. Transparent Reporting Tools: Select PMPs providing transparent reporting tools enabling accurate tracking of campaign progress and performance.

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The Ultimate Guide to Choosing Customer Support Software

TeamSupport

Reporting and Analytics Data-driven insights are crucial for optimizing your customer support processes. Look for software that provides robust reporting and analytics features, allowing you to track key metrics, identify trends, and measure the effectiveness of your support efforts.

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A Guide to Choosing the Right Text Analysis Software for Your Business

Lumoa

It’s full of insights, but only if we can effectively gather, structure, and analyze it. This feature distills lengthy feedback into concise reports. Advanced Reporting and Visualization: Data can be dry, but not with this feature. It turns analysis into visually appealing reports, making them easier to grasp and act upon.

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Your Guide to Maximizing Client Support with TeamSupport

TeamSupport

One such tool is TeamSupport, a complete client support solution designed to facilitate effective communication and collaboration among business teams. With features like the Water Cooler, Discussion, and Waterfall, your team can easily share information and collaborate effectively.

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Rethinking Engagement: The Transformative Power of Loyalty Programs on Customer Lifetime Value

Customer Think

Customer lifetime value (CLV) is a critical metric for most companies, effectively translating the quality of customer experiences and the strength of customer relationships into financial performance. Our recent report, Travel […] Brands recognize this, of course.