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When to survey

Customer Think

I know I rail on about VoC (truth be known, that’s not my strongest topic of expertise; I’m much more of a Process Engineer)…Sure, VoC and Customer Insights inform the work we do to improve and better align our Customers’ Experiences with our Brand Promise, but it’s really just the first step.

VOC 52
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The Big Fail: Why Are You Not Listening to the ‘Voice of Your Product’?

Beyond Philosophy

However, to be proactive, you need to add a new voice into the mix with the “Voice of the Customer (VoC).” Goebel recently wrote a great article, “ It’s Time for the VoC to Get a Little Brother: The Voice of the Product,” that introduced me to the idea of the ‘Voice of the Product’. Goebel doesn’t see the VoP replacing the VoC.

VOC 78
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11 best Voice of the Customer tools to listen to your customers effectively

SurveySensum

VOC tools help you listen and comprehend the customer expectations, opinions, and feedback. What are VoC tools? Mandatory features to look for in a great VoC tool? What are VoC tools? A VOC tool is software that allows you to collect feedback and generate in-depth analysis reports from unstructured data.

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Current Status of Speech (and Text) Analytics

DMG Consulting

Interaction analytics capabilities are now finding their way into many third-party systems, including cloud-based contact center infrastructure solutions, customer relationship management (CRM) solutions, voice-of-the-customer (VoC) offerings, BI applications, and more. Transformational Benefits of IA.

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Speech Analytics and AI Is a Winning Combination

DMG Consulting

Powerful speech engines, increasingly delivered via the cloud, send reminders to agents to give required disclosures within prescribed time frames, identify potential fraud situations before protected information is released, and deliver timely guidance on the right product or service. VoC Unfiltered.

AI 48
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3 Trends in CX, High-Impact Customers and PeopleMetrics Update

PeopleMetrics

The convergence of CX (VoC) and research – as we setup listening posts around key touchpoints, research questions continue to emerge that are either integrated into CX measurement or setup as separate studies. Finally, we will have an updated, self-service survey engine released this year! Fire away those ad hoc surveys!

CX 90
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Strategic Customer Experience Action on Voice of Customer

ClearAction

And the engine represents CXM measurement. Robust processes and tools are necessary for strategic action on VoC data. When I was at Applied Materials we had a well-oiled machine in our VoC actioning. Let’s talk about that engine. The steering wheel represents the CXM organization and governance.

CXM 67