Remove is-your-company-really-loyal-to-customers-really
article thumbnail

Is Your Company Really Loyal to Customers? Really?

The Belding Group

In today's ultra-transparent world, there is no way in Hell you can expect loyalty from your customers, if you aren't genuinely loyal to them. And just like the loyalty you have for your friends, it means you have to have their backs, and make sure that you're always there for them.

147
147
article thumbnail

Why Confusing Inertia With Loyalty Will Eventually Kill Your Business

Beyond Philosophy

In a meeting with a long-time client, I learned how pleased they were with their repeat business, which they saw as loyal customers coming back for more. I knew these customers would leave my client when the competition had a good enough offer. Now, some of you might be scratching your heads, wondering what I am talking about.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm.

Sales 177
article thumbnail

How to keep customers coming back | Shep Hyken interview

Inside Customer Service

You don't need to be convinced that customer loyalty is important. How do you get customers to keep coming back? He's written a new book on customer loyalty called I'll Be Back. Check out our conversations about the importance of convenience and how to create an amazing customer experience.

article thumbnail

The top books every Customer Success Manager should read

Intercom, Inc.

Customer success – every business wants to invest in it but only a few know what it actually entails or how to do it well. There are a lot of words that get thrown around with customer success: problems to be solved, implementation, product experts, expansion, strategic partners, technical advisors, proactive versus reactive.

Start-ups 249
article thumbnail

Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators

Customer experience is not a fad or a trend or a buzzy phrase. That’s why the foundational work of defining CX at your organization — through a CX Mission Statement and CX Success Statement — is so critically important to accomplishing real change and delivering on real outcomes through customer experience.

CX 110
article thumbnail

Response Time: Vol. 20

Intercom

You satisfy your customers, but can you satisfy our curiosity? With Javier Muñiz , Customer Success Lead at Bookinglayer. Please tell us a little bit about your company and what you do there. My title is Customer Success Lead. What’s the most valuable thing that working in customer service has taught you?