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Using CRM to Improve Customer Onboarding

SugarCRM

While many businesses fall short with a lackluster onboarding program, many more are using technology solutions like CRM to help them both implement and monitor the initiatives. When put to work as an extension of CRM’s core functionality, a workflow or campaign centered around the new customer experience is a true game changer.

CRM 49
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Sofia University Delivers Human Experiences with CRM + Marketing Automation

SugarCRM

This led Sofia University to start looking for a CRM that would integrate with their emailing and marketing automation platforms. With about 10,000 students in their system, they needed a CRM and a Marketing Automation Platform that would work together. But I wanted to learn to set up the automations and lead protocols myself.

CRM 26
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How to get started with AI in 5 simple steps

CommBox

Businesses of all sizes and across all industries need to find the best way to integrate AI technology into their daily business operations. The biggest deterrent of AI is no longer a commitment to innovation, but rather strategic planning – or more accurately – knowing how to get started.

AI 98
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Our Top 6 Picks for Call Center Automation Software

Fonolo

In other words, you can offer a more unified experience for your customers, no matter what channel they start or end the interaction on. Sales and marketing automation involves setting up sequences to move the sales cycle along while improving overall conversion. That’s where customer relationship management (CRM) tools really shine.

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4 Ways CRM Software Is Helping Manufacturers Create Operational Resilience

SugarCRM

While some of the key challenges for manufacturers today certainly existed before 2020, the pandemic ended up exacerbating some of those global supply-chain issues, shining a light on operational vulnerabilities and ultimately serving as a catalyst for change. Sustainability.

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Five (More) CRM Myths—Busted

SugarCRM

Last year, we shook things up a bit in the CRM industry by busting five common CRM myths. It was a good manual to help organizations be aware (and more skeptical) of the rhetoric of bloated traditional CRM vendors. However, as the CRM industry changes quickly, more CRM myths have popped up.

CRM 47
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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

Every interaction with your business has the power to build or damage the relationship with your customer – and can directly impact your revenue. The pressure is rising for businesses to step up their CX game. More than 80% of business leaders see customer experience as a growing priority in 2024.