ECXO

APRIL 29, 2024

he European Customer Experience Organization (ECXO) is excited to announce our second episode of the series — Fast-Track CX ROI with 3 Levels of CX Improvement featuring our distinguished guest Lynn Hunsaker, CCO at ClearAction Continuum. Learn how you can start seeing CX ROI in just one day. She has lived in Belgium and Holland.

CX 64

CX VOC Innovation Start-ups 64

Beyond Philosophy

AUGUST 12, 2020

We’ve recently trained some of our clients on journey mapping. We discussed the problems with journey mapping in a recent podcast. Traditional journey mapping is what a customer is doing, but is missing a few things. What is the first stage of your journey?

Customer Journey Map 187

Customer Journey Map Net Promoter Score Start-ups Retail 187

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

Touchpoint 117

Touchpoint B2B Customer Journey Map Social Media 117

Totango

JANUARY 2, 2024

In an era when customer success (CS) has become pivotal, it’s no longer enough to have a team dedicated to CS. More importantly, you need an organizational strategy that ensures your customers don’t just come to you but stay, thrive, and become your biggest promoters.

Business Growth 101

Business Growth Customer Journey Map Gaming Sales 101

Inside Customer Service

NOVEMBER 18, 2021

They know I create a lot of content around customer service training, so they ask me for some recommendations. This might seem like strange advice coming from someone who makes a living from online training classes , has a blog , and has written several books. I frequently hear from people who are trying to learn new skills.

Start-ups 130

Start-ups Sales Customer Service 130

Intercom, Inc.

NOVEMBER 2, 2020

The start of any journey begins with consulting a map. But if you’re a product designer starting out on a new project, you might find yourself with a blank page, and the job of drawing the map: of defining the high-level design direction that your team is going to use to chart their course.

Start-ups 289

Start-ups Engineering 289

Lumoa

JANUARY 27, 2023

This is especially true when it comes to serving your customers. Customer service in the 21st century is not just the prerogative of one specific department but of every business process, role, and philosophy. This article looks at how customer service can be optimized for better results. So what can be done?

Customer Journey Map 83

Customer Journey Map Customer Service Customer Experience Touchpoint 83

Beyond Philosophy

FEBRUARY 3, 2022

Journey mapping can be a tricky thing for organizations. Organizations often think that doing a journey map of their experience will be the answer to life, the universe, and everything. . If we think about why we do journey mapping, one of the big reasons is to alleviate blind spots within the team.

Contact Center 78

Contact Center Start-ups Customer Loyalty Customer Experience 78

Experience Investigators

MARCH 7, 2023

Better Customer Journeys Require Improving Your Customer Intelligence With Operational & Experiential Data In an ideal world, customer experience would be built, improved, reviewed, and evolved based on real-time intelligence. Yet most of us don’t live in this ideal world and need to work with what we have.

Net Promoter Score 98

Net Promoter Score Touchpoint NPS Customer Satisfaction 98

Intercom, Inc.

MARCH 25, 2021

This question has been shaping customer experience expert Jeanne Bliss ’s career for as long as she remembers. Jeanne is one of the leading voices on customer-centric leadership. In fact, she wrote her first book, Chief Customer Officer , long before that type of role was even widely known. What will your legacy be? The lesson?

CX 181

CX Start-ups Business Growth Engineering 181

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? During the live presentation of the webinar, Harmon and Chu answered several questions from attendees about how they managed this feat. We didn’t use any special tool.

Customer Journey Map 112

Customer Journey Map Touchpoint Start-ups Engineering 112

PeopleMetrics

JANUARY 21, 2021

Customer Journey Mapping: Which Touchpoints Really Matter? Customer journey mapping is an important part of measuring the customer experience, but getting started with this exercise can feel overwhelming. How do you create a customer journey map? PeopleMetrics LIVE!

Customer Journey Map 62

Customer Journey Map Touchpoint CXM CX 62

Experience Investigators

DECEMBER 14, 2021

When it came to customer experience, leaders dealt with all sorts of changes and challenges. Customers were able to pick out their produce again at the grocery store. But many decided the grocery delivery services they discovered during the shut downs were ideal for their lives. And some swearing they’ll never return.

Customer Experience 135

Customer Experience Close the Loop Customer Journey Map Contact Center 135

Kerry Bodine

DECEMBER 30, 2020

Because as it turns out, customer experience is even more important during a pandemic than it ever was before. I wrote this in the midst of this year’s Black Lives Matter protests, when I was really feeling down and struggling to make sense of the world. Number 9: 5 Steps To Mapping The Customer Journey.

Customer Experience 90

Customer Experience Customer Journey Map Touchpoint Start-ups 90

Intercom, Inc.

APRIL 28, 2022

The idea behind the funnel is quite simple – marketers craft campaigns to capture potential customers’ attention and slowly nurture them until they are ready to be handed off to the sales team, which guides them through the purchasing stage until they become paying customers and, hopefully, loyal advocates.

CRM 118

CRM Start-ups Sales Customer Journey Map 118

Totango

SEPTEMBER 13, 2022

Customer Success Playbook Strategies: Mapping a Path to Winning Outcomes. A customer success playbook maps out a game plan you can use to automate successful outcomes for your clients. We’ll walk you through a five-step strategy to promote customer success using playbooks.

Customer Retention 88

Customer Retention Construction Touchpoint Gaming 88

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? During the live presentation of the webinar, Harmon and Chu answered several questions from attendees about how they managed this feat. We didn’t use any special tool.

Customer Journey Map 86

Customer Journey Map Touchpoint Start-ups Engineering 86

Experience Investigators

JANUARY 30, 2024

Get ready to navigate the cutting-edge of customer experience (CX) with Jeannie Walters and special co-host Michelle Morris – Associate Director of CX Business Transformation at Verizon Connect. Discover how this innovation could transform the checkout experience, tackle theft, and what it means for customer engagement.

CX 52

CX Government Manufacturing CX Transformation 52

ECXO

AUGUST 9, 2023

If there’s one word that defines the start to the ’20s it’s disruption. This article was originally posted at [link]. Professional services (PS) and consulting is critical to client experience. In other words, how do you escape a parity trap? The differentiators many teams rely on aren’t differentiators at all. They’re a given. The reason?

Touchpoint 98

Touchpoint CX Innovation Start-ups 98

Aquire

JULY 20, 2021

The right customer engagement strategies can have a massive effect on your business outcomes. They will result in a better customer experience, higher retention, and will eventually help you attract more customers. What is a customer engagement strategy? Customer engagement today should be omnichannel.

Retail 98

Retail Start-ups Omnichannel Customer Journey Map 98

Beyond Philosophy

OCTOBER 19, 2023

I’ve learned to ask customers a question over the years. Customers change their minds on many occasions. Today, we will discuss why customers change their minds and what you can do about it. In our book, The Intuitive Customer, we called them the Intuitive and Rational Systems. Ready to know what it is?

Sales 88

Sales Education Start-ups 88

Experience Investigators

MARCH 8, 2021

“ Customer service shouldn’t just be a department; it should be the entire company” – Tony Hsieh (CEO, Zappos) . To deliver exceptional customer experiences, everyone in your organization needs to be on board. This is where understanding the right learning path for overall customer experience excellence can be very powerful.

Customer Experience 98

Customer Experience Customer Journey Map Education Artificial Intelligence 98

Totango

APRIL 13, 2022

Selecting the right customer success platform for your organization can be challenging. In this article, we’ll look at the mistake of not approaching customer success with a modern mindset. . Thanks to the digital age we are living in, your customers can be connected and working anytime, anywhere. Embrace Digital-First.

AI 93

AI Start-ups Technology Technology 93

Experience Investigators

MAY 11, 2021

Customer experience exists whether you are intentional about it or not. After all, your customer is experiencing the brand via every interaction, touchpoint, service call, and delivery. Leaders often say, “We’re just getting started with customer experience,” but that’s a myth. Iterative Design.

Customer Experience Management 105

Customer Experience Management CXM CX Customer Experience 105

CallCare

SEPTEMBER 29, 2023

Omnichannel customer service is a widely adopted strategy which focuses on delivering consistent, seamless customer support across multiple different touchpoints. Read on for a guide to the benefits of omnichannel customer service for businesses, and how to start implementing it. Want to find out more?

Omnichannel 52

Omnichannel Customer Service Social Media Touchpoint 52

Lumoa

FEBRUARY 21, 2023

VoC — or Voice of the Customer programs — helps businesses learn more about their consumers’ wants, needs, and preferences. While most VoC efforts start strongly, many tend to lose their traction over time— especially if the program isn’t properly implemented or the company becomes complacent. Here are some key insights.

VOC 83

VOC Omnichannel Customer Journey Map Touchpoint 83

Zendesk

FEBRUARY 23, 2024

What is a customer persona template? A customer persona template is a tool businesses use to create a detailed description of their ideal customer based on market research and customer data. Think of a customer persona as the ultimate fishing guide. More in this guide: Why are customer personas important?

Touchpoint 52

Touchpoint Social Media Customer Journey Map Sports 52

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This yields superior customer satisfaction, translating into higher revenue for your business. This article will give you six best practices for optimizing your B2B customer segmentation.

B2B 101

B2B Customer Journey Map Social Media Net Promoter Score 101

Experience Investigators

JUNE 8, 2021

Many organizations are benefiting from leveraging machine learning and artificial intelligence tools to isolate data points that can help predict next actions and future customer desired outcomes. What can a business leader do to look ahead and predict future customer behavior? How to Look for & Consider Customer Experience Clues.

Healthcare 98

Healthcare Customer Journey Map CX Artificial Intelligence 98

Experience Investigators

APRIL 13, 2021

Customer experience leaders often talk with confidence about their Voice of the Customer (VoC) programs. They boast about how often they survey customers, collect feedback via fancy technologies, and produce reports with color-coded graphs. Customer interviews can be a key step in: Customer Journey Mapping.

Customer Journey Map 105

Customer Journey Map CX Start-ups Close the Loop 105

Zendesk

OCTOBER 20, 2023

The right customer service plan is like the Infinity Gauntlet in the Marvel Universe. Similarly, a customer service plan captures and displays the crucial elements of customer service in a living document. The plan gives your business a blueprint to achieve your customer service goals.

Customer Service 52

Customer Service Customer Journey Map B2C B2B 52

Experience Investigators

NOVEMBER 2, 2021

Creating customer personas is an important part of any customer journey mapping exercise or really any customer experience management program. What is a Customer Persona? What is a Customer Persona? A customer persona is a visualization of a representation of your customer.

Customer Journey Map 136

Customer Journey Map B2B B2C CX 136

PeopleMetrics

MAY 4, 2017

Over 150 customer experience professionals completed a PeopleMetrics online assessment about the presence, or absence, of customer-centric practices in their organizations. However, one exception to this stagnation in activities exists: the practice of customer journey mapping. mark or memory.

Customer Journey Map 91

Customer Journey Map Touchpoint Compliance Start-ups 91

SurveySensum

JANUARY 26, 2024

When the package arrived, she found some glitches and contacted customer support for assistance. The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey.

Social Media 52

Social Media Touchpoint Start-ups Customer Feedback 52

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? During the live presentation of the webinar, Harmon and Chu answered several questions from attendees about how they managed this feat. We didn’t use any special tool.

Customer Journey Map 62

Customer Journey Map Touchpoint Start-ups Engineering 62

Lumoa

FEBRUARY 14, 2024

From social media posts to Google and Yelp reviews, every buyer can recount their customer experience with your company to a global audience. It is no wonder, then, that businesses have started paying much closer attention to their customer experience (CX) strategy. Reviewing your existing CX strategy is a good place to start.

Customer Experience 83

Customer Experience ML Social Media CX 83

SurveySensum

FEBRUARY 17, 2021

In the fourth episode of the Experience talk: Voice of Customer and Employee , Tanuj Diwan , Head of Product and Nandkishor Tripathi aka NK, Global Head of Customer Experience and Success at SurveySensum are running a workshop on Customer Journey Mapping. . Run the customer journey mapping exercise in a group.

Customer Journey Map 59

Customer Journey Map Touchpoint VOC Start-ups 59