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Precisely Launches PSYTE™ US Geodemographic Data, Enabling Businesses to Reach Their Ideal Audience

Customer Think

New segmentation data product, supercharged by the PreciselyID, helps provide premium levels of context for confident location-based targeting and decision-making

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35 Indicators that a Company Isn’t Customer-Centric

CX Accelerator

Ben Motteram , reminding us that we must act on our voice of customer data adds: 7) monitor their NPS (Net Promoter Score) on dashboards but do nothing to try to improve it. Aileen Day , imploring us to be proactive instead of reactive states: 13) don’t monitor customer experience KPI’s at the executive level. 28) can’t be empathetic.

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THE OUTSIDER PERSPECTIVE

Futurelab

A US newspaper publisher reminded me of this quote when they contacted us, a European company, to help them navigate industry disruptions. Apparently, a streak of nigh-identical US strategy consultants failed to deliver any results. It was the market that was new for us. They needed a fresh perspective.

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How to Craft Compelling Stories to Unlocking True Customer Engagement

Beyond Philosophy

In today’s world, storytelling is crucial in various aspects of business, including marketing. Businesses leverage storytelling to establish their brand identity, often highlighting humble beginnings or overcoming adversity. The effectiveness of storytelling in persuading and simplifying complex ideas.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. Join us for a deep dive into Forrester’s Predictions report to get more information on next year’s digital commerce landscape.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

Narratives draw us in and interest us in what happens next. However, another reason we like stories is it helps us remember things. Embedding random data within a memory structure helps us recall it when needed. How Stories Help in Business Storytelling applies to every aspect of your business.

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Decision time: Our new product decision-making framework

Intercom, Inc.

And it’s the quality of those decisions – and the speed at which you can make them – that will dictate how fast you can bring value to customers and realize positive impact for your business. We’ve recently unveiled a new “product decision framework” at Intercom, which will help us continue to scale along with our ambitions.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Join us as we explore a pragmatic, customer-focused approach to updating your digital business. This session is perfect for leaders who want to make their operations more efficient, improve customer experiences, and increase profits using a smart, business-driven plan. How can you avoid these pitfalls?

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The New Tech Experience: Innovation, Optimization, and Collaboration

Speaker: Paul Weald, Contact Center Innovator

Join us for this exclusive webinar with expert innovator Paul Weald to learn more about: How artificial intelligence technology can complement employee performance and optimize business performance with intelligent insights and analytics. Embrace automation, collaborate with new technology, and watch how you thrive!