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What is customer relationship management?

Intercom, Inc.

Customer relationship management (CRM) is a strategy and methodology that revolves around using data and feedback to build authentic, meaningful relationships with prospects and customers, keeping them connected and loyal to your company. What is customer relationship marketing? .

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Customer relations 101: A customer relationship guide

Zendesk

The good news is that with smart investing and a firm handle on customer relations, you can do both. What is customer relations? The importance and benefits of customer relations. Who is responsible for building and maintaining customer relationships? How to build and improve customer relationships.

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Building a sales team in a high-growth environment

Intercom, Inc.

Getting the team right is one of the hardest parts of scaling sales. But no sales team can afford to grow without intention. While building a sales team, we’ve focused a lot on our sales culture. Here’s how we went about growing a sales team that is both world class and culture-additive.

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Why You Should Focus on Nurturing the Customer Relationship

Totango

This has irrevocably changed how enterprises need to approach customers. Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. How to Nurture the Customer Relationship.

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New Data Shows Life & Annuity Insurers Are Fumbling Digital Sales & Claims

Lightico

Are insurer’s current L&A sales and claims passing or failing these moments of truth with their customers? How Digital Are Life & Annuity Insurance Sales & Claims? Phone & Face-to-face Still Dominate L&A Sales. Claims are crucial moments of truth for customer relationships.

Sales 52
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Customer Relationship Management System Features: What a CRM Includes and What It Doesn’t

Totango

We’re living in the age of the recurring revenue business, and in this increasingly digital economy, enterprises succeed by nurturing customer relationships over the entire lifecycle. Do it right and customers will stay with you for years. A Traditional Customer Relationship Management System: Features and Limitations.

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Why You Should Focus on Nurturing the Customer Relationship

Totango

This has irrevocably changed how enterprises need to approach customers. Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. How to Nurture the Customer Relationship.