VOZIQ

MAY 8, 2023

While the strategies evolve to accommodate new needs and expectations, here are some pieces of wisdom from the best of the internet to aid leaders in the churn with their retention game. The blog talks about common missteps, such as relying on old strategies and not focusing much on investing in identifying new customer segments.

E-commerce 40

E-commerce Customer Acquisition ML Machine Learning 40

RateMyService

SEPTEMBER 27, 2023

Our latest feature is designed to streamline the process of soliciting positive feedback from customers on your social channels, paving the way for increased online credibility and easier acquisition of potential customers. This will also unconsciously inspire other customers to leave their feedback for your brand.

Social Media 52

Social Media Customer Acquisition Gaming 52

Execs In The Know

MARCH 13, 2023

. “Our core values unite the brand and align around customer success.” Turo Is a Game-Changer in the Car Rental Industry Being customer obsessed is essential for a brand’s success. To wrap up her keynote, Weingardt exclaimed “Be memorable!

Transportation 88

Transportation Non-Profits Sports Hospitality 88

Fonolo

MAY 16, 2019

Customer service is often not seen as the effective marketing tool that it is. It’s no surprise: on the surface, the two departments and their goals seem distinct from one another: Marketing is all about customer acquisition (or, attracting new customers), while customer service is all about customer retention.

Customer Service 124

Customer Service Customer Acquisition Customer Retention Education 124

VOZIQ

MAY 6, 2021

How to Win the Retention Game: A Case Study with Lingopie. Customer acquisition and customer retention are two essential metrics for any organization. Read these interesting observations about why AI projects face deployment delays and budgetary overruns and fail to meet business goals.

Customer Retention 52

Customer Retention Customer Acquisition Gaming AI 52

VOZIQ

MAY 6, 2021

How to Win the Retention Game: A Case Study with Lingopie . Customer acquisition and customer retention are two essential metrics for any organization. Read these interesting observations about why AI projects face deployment delays and budgetary overruns and fail to meet business goals. .

Customer Retention 52

Customer Retention Customer Acquisition Gaming AI 52

VOZIQ

NOVEMBER 2, 2022

Applying Gartner’s Analytics Maturity Model to Assess Your Customer Retention Program – Forbes. A 2013 study by McKinsey found that data-driven organizations are 23 times more likely to outcompete in customer acquisition, have a more loyal customer base, and are 6.5 times more likely to retain customers.

Customer Retention 40

Customer Retention Customer Acquisition Compliance AI 40

VOZIQ

NOVEMBER 1, 2022

Applying Gartner’s Analytics Maturity Model to Assess Your Customer Retention Program – Forbes. A 2013 study by McKinsey found that data-driven organizations are 23 times more likely to outcompete in customer acquisition, have a more loyal customer base, and are 6.5 times more likely to retain customers.

Customer Retention 40

Customer Retention Customer Acquisition Compliance AI 40

Hodusoft

SEPTEMBER 21, 2022

Customer experience. Customer acquisition or retention. Customer satisfaction. Best practices to level up your outbound game. Order tracking, etc. Telecalling. Promotion or offer update. Market research or survey. Feedback collection. Post-purchase follow-up, etc. Primary focus. Evaluation metrics. Closed deals .

CRM 96

CRM Actionable Insights Business Growth Sales 96

VOZIQ

FEBRUARY 11, 2022

Winning back cancelled customers need very expensive discounts and offers. It can get as costly as new-customer acquisition. So how do companies address the risk of customer churn? The post The Economics of Customer Churn appeared first on VOZIQ AI. Learn how we do it at VOZIQ.

Customer Acquisition 56

Customer Acquisition AI Gaming Business Growth 56

Zendesk

OCTOBER 13, 2022

This made customers’ initial experiences with the brand even better. For UncommonGoods , an online retailer specializing in unique gifts, the shift from email to a CX solution was the game-changer. How to uplevel your CX organization (or help ensure you stay at the top of your game). Scale CX for volume and growth.

Retail 52

Retail Customer Retention CX Gaming 52

SurveySensum

SEPTEMBER 21, 2023

Company A, decided to run a substantial marketing campaign, investing hundreds of dollars in hopes of acquiring new customers. Unfortunately, the campaign only yielded two customers, generating a total of $50 in business. In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs.

Customer Retention 52

Customer Retention Non-Profits Social Media Gaming 52

SurveySensum

JULY 6, 2023

You’ve poured your heart and soul into creating captivating marketing campaigns, investing substantial resources in driving customer acquisition. Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant , Reliance Trends struggles with customer retention.

Customer Satisfaction 52

Customer Satisfaction Retail Social Media Net Promoter Score 52

SurveySensum

JULY 6, 2023

You’ve poured your heart and soul into creating captivating marketing campaigns, investing substantial resources in driving customer acquisition. Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant, Reliance Trends struggles with customer retention.

Customer Satisfaction 52

Customer Satisfaction Retail Social Media Net Promoter Score 52

CommBox

MAY 18, 2022

Although you’ll target a narrower audience, you’ll also reduce customer acquisition costs and churn rates. Another reason why you may lose customers is that the competition simply does a better job than you. You’re Behind The Competition .

Social Media 98

Social Media Omnichannel Customer Acquisition Customer Loyalty 98

Aquire

SEPTEMBER 30, 2021

Does your business focus more on customer acquisition or customer retention? The most common answer is acquisition but the focus should be on retention. With the right customer retention strategies, you can ensure steady revenue and avoid losing market share to competitors. Let us know in the comments.

Customer Retention 52

Customer Retention Customer Acquisition Start-ups Customer Satisfaction 52

Intercom, Inc.

DECEMBER 12, 2019

With this new approach, Vidyard is playing the long game: operating with the philosophy that improving their customers’ day-to-day lives with a free and easy video service in the short term will generate goodwill and customer loyalty that will sprout into dollars later. But it isn’t about giving away the farm.

Sales 169

Sales Start-ups Customer Acquisition Compliance 169

Beyond Philosophy

JUNE 23, 2015

We call this indiscriminate solicitation of prospective customers one variation of the “Casanova Complex” customer acquisition model, reflective of the 18th century Italian adventurer, perhaps best known for his many female “conquests.” Another sweepstakes program secured 126,000 registrants.

E-commerce 98

E-commerce Retail Customer Acquisition Government 98

Helpt

MARCH 10, 2023

However, early-stage businesses often make crucial mistakes when they try to keep costs low; they assume that spending on anything other than product development and customer acquisition is unnecessary. However, customer satisfaction is paramount to success, and they expect immediate solutions to their problems.

Business Growth 52

Business Growth Customer Satisfaction Start-ups Customer Acquisition 52

SurveySensum

AUGUST 23, 2023

It also suggests the company is treating its customers well. But if the score isn’t so great, it’s a sign that the company needs to up its game and make things better for customers. Well, a positive NPS score means lots of people are raving about your company, which is like free advertising.

Net Promoter Score 52

Net Promoter Score NPS Customer Satisfaction Text Analytics 52

SixteenVentures

JULY 17, 2020

He knew that I could help increase customer acquisition by improving the quality of traffic to their site, improving the number of prospects entering his free trial and, of course, improving the conversion rate to paying customers of those that enter the free trial.

B2C 133

B2C Start-ups B2B Customer Acquisition 133

Aquire

JULY 20, 2021

But if you’re running a business, it’s also a good time to determine what customer service goals your team should focus on in the next 12 months. Improve your customer service. Good customer service boosts retention, reduces customer acquisition costs, and provides a powerful ally to your marketing strategy. .

Customer Service 98

Customer Service Social Media Omnichannel Net Promoter Score 98

SurveySensum

MAY 11, 2023

Customer expectations have changed drastically, and businesses need to keep up if they want to stay competitive. So how can you stay ahead of the game? — By listening to your customers, of course! Gaming the NPS score: Use NPS the right way. But just offering your products or services online isn’t enough anymore.

NPS 52

NPS Retail Net Promoter Score Customer Satisfaction 52

SurveySensum

MAY 26, 2023

Timing & Frequency Sending the survey at the right time is crucial to measure customer expectations. – Transactional NPS (tNPS) A transactional NPS survey is sent right after the transaction. But remember, the key to success lies in continuously monitoring and acting upon the feedback received through NPS surveys.

Net Promoter Score 52

Net Promoter Score NPS Touchpoint Customer Loyalty 52

Taylor Reach Group

MARCH 27, 2018

Customer Experience is Driving the Need for Ethnographic Research to Understand Why Customers Do What They Do . From marketing to customer service to the boardroom, it’s recognized that personalized, efficient and engaging customer experience drives customer acquisition, brand loyalty and customer lifetime value (LTV).

Contact Center 48

Contact Center Customer Acquisition Gaming CX 48

SurveySensum

SEPTEMBER 8, 2023

NPS drives revenue growth: In 2005, the London School of Economics conducted a study on customer advocacy as business growth. NPS cuts cost of customer acquisition: According to the research done by Frederick Reichheld of Bain & Company (the inventor of NPS) increasing customer retention rates by 5% increases profits by 25% to 95%.

NPS 52

NPS Social Media Customer Satisfaction Customer Loyalty 52

MattsenKumar

JUNE 15, 2021

Since these brands are unknown and websites are also new, customers will have a tough time trusting them with their credit card info. Customer Acquisition: A good number of D2C brands first launched on Amazon, Flipkart, and Myntra before building their e-commerce store. Relied on consumer data collected directly from them.

E-commerce 52

E-commerce Manufacturing Retail Start-ups 52

CX Journey

JANUARY 19, 2016

Image courtesy of Critical Todd The old acquisition vs. retention challenge is alive and well! The perils of focusing on customer acquisition and sales over the customer experience and retention can be summed up nicely with this: " As fast as you're bringing customers in the front door, they're running out the back door.

Customer Loyalty 42

Customer Loyalty Customer Acquisition Gaming Start-ups 42

ECXO

DECEMBER 26, 2023

About the book: In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. Here is the link. The Experience Mindset: Changing the Way You Think About Growth by Tiffani Bova. Here is the link.

CX 52

CX Social Media Sports Customer Service 52

Qualtrics

AUGUST 25, 2021

They don’t know how to identify the right mix of brand attitudes and strategies to improve key outcomes such as customer acquisition, website traffic, or subscriptions. For these brands, a lot of the process is a guessing game and often reactive rather than proactive when consumer preferences and expectations change.

Key Driver Analysis 26

Key Driver Analysis Non-Profits Customer Acquisition Gaming 26

Zendesk

MAY 19, 2022

Customer acquisition cost (CAC). Customer acquisition cost (CAC) refers to the amount of money spent on the process of acquiring a customer. CAC includes marketing expenses, sales rep pay and commission, and work hours dedicated to wooing that customer. Account-based selling.

Sales 98

Sales Non-Profits B2C CRM 98

Customer Bliss

AUGUST 16, 2018

When Lee oversaw the call centers, he focused on the idea that the success of the customers was directly related to how the customer was brought into the organization, and how they were managed towards success. You can’t put your game plan together unless you understand the core of the culture.

Customer Experience 44

Customer Experience B2B CX CX Transformation 44

Intercom, Inc.

JULY 26, 2018

An organic approach to customer acquisition. How did you approach getting your earliest customers in those days? Say you’ve got a customer acquisition channel that works well, where you can put in $1 and get $2 back. ” It turns it into a zero sum game where if they get there first, the end.

Non-Profits 137

Non-Profits Finance Start-ups Customer Acquisition 137

Customer Bliss

AUGUST 3, 2018

There’s still a need to raise the game on the science. Spend time determining your customer lifetime value. Markey is an expert in customer and employee loyalty, new product development and customer service strategies.

CX 48

CX Social Media NPS Customer Loyalty 48

Zendesk

JANUARY 20, 2022

No matter how you feel about cold calling, the fact is, it’s a permanent part of customer acquisition, especially for a fresh company. Don’t focus on making the sale with a cold call: focus on warming up the customer. We say absolutely not—it simply requires the right technique. How to cold call: Cold calling tips.

Sales 52

Sales Social Media CRM Customer Acquisition 52

SurveySensum

SEPTEMBER 5, 2023

A positive SaaS experience facilitated by cutting-edge SaaS feedback software leads to satisfied, loyal customers who not only stay but also become your advocates. These satisfied users aka promoters enthusiastically recommend your software to others, driving customer acquisition for your business.

Actionable Insights 52

Actionable Insights Customer Experience NPS Net Promoter Score 52

1 to 1

DECEMBER 18, 2020

The pandemic caused him to reorganize his priorities by closing the store to focus on the Phluid Project as an education platform and “lean into the activist part of who we are,” he explained. New game plan Leveraging more data insights and experimenting with other ways of reaching customers were top of mind for the panelists as they forge ahead (..)

Innovation 32

Innovation E-commerce CX Outlook 32