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How Customer Centricity Is Changing Pharmaceutical Customer Experience

PeopleMetrics

Every change, every action, every improvement your company makes should have the end goal of solving a customer problem. So how does this apply to the healthcare and pharmaceutical industries? The pharmaceutical industry serves a customer base made up of people with one common, pressing concern - the patient.

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What You Need to Know About a Patient-Centric Approach to Pharmaceutical Supply Chains

cxservice360

The pharmaceutical supply chain is a complex and convoluted system that delivers life-saving and life-changing medications to patients worldwide. The post What You Need to Know About a Patient-Centric Approach to Pharmaceutical Supply Chains appeared first on CXService360 - Customer Service Articles, Stories and more.

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Getting to the Heart of CX in Pharmaceuticals

Confirmit

One of the industries that’s really started to embrace Customer Experience in recent years is the pharmaceutical market. Many pharma businesses have an interesting, not to say complex, relationship with clients, with many of them being B2B companies who also engage with end customers as part of their marketing strategy.

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This is our time for a Patient CARE Revolution!

Bill Quiseng

These “Profits over People” traditionalists care about their hospital’s labor, research, and equipment costs, Medicare reimbursements, pharmaceutical companies’ payments in cash and in-kind gifts, and their patients’ payments more than they do their patients.

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The 5 ways that Amazon is building a fantastic customer experience

Steven Van Belleghem

And since then, it has never been content to stay in its lane, launching services for payment (Amazon Pay, Amazon cash, Amazon Prime Visa), small business lending (Amazon lending), food delivery (in partnership with Olo), pharmaceuticals (acquiring PillPack), healthcare services for employees and family, media (Prime Video) and more.

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#Onapositivenote – Exceptional Customer Experience Stories of 2020

SurveySensum

As a company that is focused on improving the ways you help your customer, we reached out to our customers and community to collect some exceptional stories of customer experience. So, let’s jump right in and reflect on the best customer experience stories that happened in 2020!

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How Customer Experience is changing the healthcare industry

Steven Van Belleghem

A study from PwC shows that only 49% of consumers say that the healthcare customer experience is satisfactory. It’s safe to say that health-related organizations, ranging from insurers to pharmaceutical companies, are not really perceived as the most customer centric. Converging into platforms and ecosystems.