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Combatting Fraud with Lightico’s Advanced Identity Verification Capabilities

Lightico

Lightico is a cutting-edge technology platform that empowers businesses to effortlessly interact with customers in real-time during various touchpoints of their journey. Preventing Fraud: ID verification helps businesses minimize the risk of fraud by ensuring that the customer is who they claim to be. What is Lightico?

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Books on Customer Growth That Are a Must Read

VOZIQ

Here’s our pick of the quarter; let’s begin with an insightful book that delved deep into customer research. Based on surveys and interviews with more than 100,000 respondents, it becomes clear that fans have the highest customer value and therefore contribute significantly to the economic success of a company.

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B2B customer service: What it is and how to do it right

Zendesk

They typically have fewer customers than B2C companies, making it imperative that none of them slip through the cracks. B2Bs also often sell large, complex, and pricier products or services, so more is at stake in a B2B customer relationship. Here’s how B2B providers from three sectors approach customer service.

B2B 98
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The Future of Automotive: Omnichannel Customer Experiences in 2021

Aquire

It’s true that most buyers seek information online, but they don’t always stay online — 35 percent use a mix of more than 10 different touchpoints combining both online and offline. This continuity is crucial in building successful customer relationships. That includes offline, too.

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CEMs vs. CRMs (And Why You Need Both)

PeopleMetrics

“Customer Experience Management (CEM) and Customer Relationship Management (CRM) are the same, right?”. While it may be true that at their core, both systems revolve around the key interactions a customer has with your brand, CRMs and CEMs serve distinctly different purposes and operate from two contrasting angles.

CEM 84
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Using CRM to Improve Customer Onboarding

SugarCRM

Beyond the baseline contact and task management, the advantages of CRM become apparent when we look at data integrations, touchpoint automation, and cross-selling. This technology behind the scenes will lead to a customer experience that is smooth, responsive, and attentive to their needs without being too pushy or too distant.

CRM 49
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Strategic Insights: 7 Tips for Understanding Your Market Better

SurveySensum

Start asking the right questions at the right touchpoint with CSAT surveys. Better Customer Relationships Understanding your market is synonymous with understanding your customers. These insights allow your brand to foster stronger and more meaningful client relationships.