measure-the-profitability-of-customer-accounts-not-the-number 
Customer Bliss
SEPTEMBER 25, 2014
Organic customer growth drives long-term profitability. So, why isn’t customer profitability as important to you as quarterly sales goals? This is where the customer commitment falls apart, because what’s actively asked for, measured and rewarded doesn’t always line up with what’s good for customers.
Beyond Philosophy
NOVEMBER 30, 2023
One of my clients has done an excellent job in the last couple of years improving their customer experience. They focused their attention on the customer-facing teams at first. That would leave one group with a customer-centric mindset and the rest without one. After all, no one can address everything at once. NICE Systems, Inc.,
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Experience Investigators
OCTOBER 17, 2023
I speak with customer experience professionals every day. Some of them have fancy, customer-focused titles like Chief Customer Officer or Vice President of Customer Experience. Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director. What’s the difference?
Callminer
MAY 27, 2020
Call centers and contact centers operate within the same general field of customer support and outreach. Call centers came first, focusing employees on handling large streams of customer calls at once. However, the two are not exactly the same. Read on to learn more. Call Centers Focus on Phones.
Intercom, Inc.
SEPTEMBER 10, 2020
What kind of information drives that decision: is it subjective and qualitative, or objective and quantifiable? It’s the classic conflict: left brain versus right brain; art versus science. Mark Roberge knows which he prefers. As an engineer by training, in pressure situations he tends to “lean to the quant.” A data-driven framework for scaling.
Beyond Philosophy
OCTOBER 7, 2021
To most companies, it invariably means “customers give us all their money.” So, today we’re going to talk about the five rules that will build customer loyalty. Having that kind of bond with your customers is fantastic for your business. However, customer loyalty necessitates thinking long term.
Zendesk
MAY 19, 2022
And with an enormous number of sales words thrown around casually or used incorrectly each day, it’s no wonder even sales experts get confused sometimes. Sales customer terms. Customer accounts, also called customer profiles, are created the first time a customer buys a product or service from your business.
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