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How to Sell More to Less People: Essentials of Segmentation

C3Centricity

Denyse Drummond-Dunn · How to sell more to less: the essentials of segmentation. Businesses often make the mistake of trying to sell to everyone. This is why best-in-class marketers work with best-practice segmentations. It certainly worries many marketers and yet it’s the only way to sell more.

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

When it comes to making something people want, Hubert Palan always does his homework. If you’re short on time, here are some quick takeaways: Understanding how people differ and what matters to them helps you understand the different markets and tailor your approach to better suit each segment’s needs.

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Intercom’s Sanj Bhayro on creating the right foundation to help businesses scale

Intercom, Inc.

With him, he brings the lessons he learned over the past 20 years in the industry, and as he told us, few things are more important than setting up a solid foundation for growth and developing a sales model that can get you where you want to go. If you enjoy our discussion, check out more episodes of our podcast. A new chapter.

Sales 210
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In an Increasingly Competitive Market How Do We Differentiate Our Offering?

Beyond Philosophy

You focus on what you know about it instead of why what you know matters to other people. It is rare for people in the US to have a B12 deficiency, but some do, particularly those who don’t eat meat or older people who do not absorb nutrients like they used to. These people might want a vitamin supplement.

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Customer Segmentation: Know Your Brand, Know Your Customer for the Best Service Strategies

CSAT.AI

Key Points: Customer Segmentation Know Your Brand Know Your Customer Changing Customer Needs Use What You Know . Customer Segmentation. Customer segmentation, grouping your customers by separate criteria, is helpful in many areas of your business. However, in regard to support, segmentation streamlines customer service.

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5 tips to supercharge your CS operations playbook

Totango

Chris suggests that measuring customer health is one of the most important performance indicators to determine whether an account, a segment, or your overall portfolio is healthy or at risk on their journey to success. Is the CS team able to support more revenue with less people or fewer resources?

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How we ensure alignment between sales and product

Intercom, Inc.

Without these things, the relationship retreats to the magnetic stereotypes of both industries: Product teams think sales teams will do, say and sell anything to make money, while sales teams think product teams will build anything cool except things that actually make money. Segment – what customer group does this first occur in?

Sales 193