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Designing a differentiated B2B experience – a 22 step challenge

ECXO

CX design is no longer just about aesthetics. But, many European firms still have a long way to go to reach the levels of CX maturity seen in B2C. A maturity driven by hyper personalisation, empathetic human relationships and intuitive digital experiences – all accelerated by the pandemic. What do they value most?

B2B 130
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Beyond Profit: The Ascendancy of Brand Purpose in B2B

ECXO

Fotocomposicion ECXO(1) Article source: The Rising Tide of Brand Purpose in B2B [link] There’s an old adage in customer experience. CX is everywhere. Expectations are set by the best experience on offer – inside and outside of the workplace – in Europe, in Asia, and across the globe.

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The CX Leadership Exchange Episode 6: Featuring Alvin Stokes

Execs In The Know

In the latest episode of The CX Leadership Exchange , we had the privilege of sitting down with Alvin Stokes, a seasoned leader who has navigated the evolving landscape of customer experience (CX) with grace and authenticity. Alvin founded ThrAIve and serves as an advisor.

CX 52
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The new dawn of Machine Learning

Intercom, Inc.

In the past five years, we’ve seen neural network technology really take off into its own. Here are some of our favorite takeaways from the conversation: Neural networks have made significant headway in the past five years, and they’re now the best way to deal with unstructured data such as text, images, or sound at scale.

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The Role of Customer Experience in Telco

Lumoa

The global pandemic had a detrimental impact on most industries, but European telecom providers have emerged relatively unscathed. There are many factors contributing to this result, but one of the most impactful may just be the change in needs and expectations from telecom’s customers. .

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Special Guests

ECXO

How to Create an Amazing Customer Experience During one hour, Shep session he had two facilitators Tulio Milman and Ricardo S Gulko. He is also one of the most published authors and Forbes contributors. Shep Hyken is a customer service and experience expert.

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What is a workforce manager? (+ How to become one)

Zendesk

Overall, workforce managers seek to get the most out of employees and processes to ensure businesses can meet and exceed their goals. Overall, workforce managers seek to get the most out of employees and processes to ensure businesses can meet and exceed their goals. What is a workforce manager?